Get more from your website
Dxnx is experienced in overhauling existing websites and devising strategies to maximise their income generation potential. This generally takes the form of a thorough analysis of the sites competitors and the target audience leading to both an immediate and on-going optimisation strategy.
Short Term
The immediate strategy focuses on improvements to the existing site such as content and menu restructuring and, where necessary, modifications to the layout of the site to ensure that the site makes a stronger impression than any competing sites.
This first impression is vital; various studies show that most visitors make a decision about whether or not to continue browsing a site within five seconds of reaching it.
Long Term
The on-going strategy generally focuses on the steps needed to continually improve the ranking of the site in search engines such as link building and the regular addition of relevant content.
This may be coupled with a Pay Per Click advertising campaign which provides an excellant way of driving highly targeted traffic to your site very quickly. This is especially useful early on in the process when the search engine optimisation has not yet taken effect.